|Sector:||Behavioural | Behavioural and experimental economics | Competition | Competition Economics | Competition, Regulation and Business | Consumer and firm behaviour | Consumer behaviour and protection | Methodology | Public Policy | Regulatory economics|
|Tagged:||experiments qualitative analysis UK|
Ofcom has published the report “Using experiments in consumer research” by London Economics. The work informs Ofcom about how behavioural and experimental economics can assist regulators in understanding consumer behaviour. The research implemented a controlled economic experiment which considered a number of options for improving the understanding of consumers when choosing telecommunication services funded through call charges.