Voluntary food labelling schemes study

behavioural||0behavioural-and-experimental-economics||114consumer-and-firm-behaviour||114consumer-protection||28
Sector:Behavioural | Behavioural and experimental economics | Consumer and firm behaviour | Consumer protection
Client:EC DG SANCO
Published: January, 2014
Document type:Report 
Tagged: quantitative analysis EC/EEA

This market study for the European Commission included a pan-European behavioural experiment to test consumer willingness to pay for products associated with voluntary food labelling schemes. The study also included a web sweep of voluntary food labelling scheme in Europe, a consumer survey and assessment of schemes performance with the requirements of the 2010 Commission guidelines for voluntary certification schemes for agricultural products and foodstuffs.