Voluntary food labelling schemes study

behavioural-and-experimental-economics||114behavioural||0consumer-and-firm-behaviour||114consumer-protection||28applying-behavioural-economics-international-institutions||114behavioural-economics-ngos-consumer-advocacy||114applying-behavioural-economics-regulators-government||114
Sector:Behavioural and experimental economics | Behavioural Economics | Consumer and firm behaviour | Consumer protection | International institutions | NGOs and consumer advocacy | Regulators and government
Client:EC DG SANCO
Published: January, 2014
Document type:Report 
Tagged: EC/EEA quantitative analysis

This market study for the European Commission included a pan-European behavioural experiment to test consumer willingness to pay for products associated with voluntary food labelling schemes. The study also included a web sweep of voluntary food labelling scheme in Europe, a consumer survey and assessment of schemes performance with the requirements of the 2010 Commission guidelines for voluntary certification schemes for agricultural products and foodstuffs.