Publications in: Consumer markets and protection

A Pandemic’s Worth of Change – June 2021

Published: 17 June, 2021

London Economics and Webloyalty reveal the top consumer trends formed during the pandemic which are here to stay and how behavioural economics can help your firm thrive post-pandemic.

Assessing the Impact of a Flat and Variable Deposit Fee for a UK Deposit Return Scheme – January 2021

Published: 27 January, 2021

London Economics was commissioned by Alupro to undertake an evaluation of a flat versus variable rate Deposit Return Scheme. The study informs the ongoing discussions regarding the design of a Deposit Return Scheme in the UK. The full report and summary report are available on the Alupro website here.

The Cost of Lies: Assessing the Human and Financial Impact of COVID-19 Related Online Misinformation on the UK – January 2021

Published: 28 January, 2021

This study looks at the impact of online disinformation about face mask wearing, COVID and the impact on the NHS and UK economy. The work was commissioned by the SumofUs.

Use of Distributed Ledger Technologies to Verify the Provenance of Goods – October 2020

Published: 2 October, 2020

In 2018, London Economics were commissioned by the Department for Business, Energy and Industrial Strategy to critically assess the use of distributed ledgers in sectors where they have already been trialled, developing an evidence base to help inform their use in the supply chains for different types of consumer products. The research programme comprised desk […]

Why Do People Purchase Electric Vehicles? – August 2020

Published: 11 August, 2020

London Economics’ Dr Charlotte Duke joins Centrica’s podcast ‘Power to the People’ exploring the behavioural economic motivations behind our decisions to purchase electric vehicles. You can listen to the podcast here.

Feasibility Study into the Viability of Establishing a No-Interest Loans Scheme (NILS) in the UK – March 2020

Published: 11 March, 2020

London Economics has completed a feasibility study into the viability of establishing a no-interest loans scheme in the UK for HM Treasury. Based on wide stakeholder consultations, desk-based research and analysis of various datasets, this study examined various options for potential access and eligibility criteria for the scheme, how such a scheme might be structured, […]

Behavioural Study on the Digitalisation of the Marketing and Distance Selling of Retail Financial Services – April 2019

Published: 10 April, 2019

The study looked into the impacts on consumers of practices used by providers of retail financial services when marketing and selling their products online. Moreover, it suggested ways to improve how consumers are informed when looking to obtain financial products, such as consumer credit or bank accounts, on the internet. Some of the main findings: […]

Understanding Customer Values – Behavioural Experiment Report – March 2019

Published: 6 March, 2019

This study was undertaken for Yorkshire Water, as subcontractor to Aecom, to understand the values customers place on water service attributes as part of the 2019 price review process. London Economics conducted an online behavioural experiment to examine customers’ willingness to pay for service improvements and the impact of various framing treatments on customers’ valuations. […]

Online Market Segmentation – Experimental Consumer Research and Economic Valuation – August 2018

Published: 13 September, 2018

The European Commission commissioned LE Europe, Deloitte and Ipsos to study online personalised pricing and offers and targeted advertising. The study used desk research, stakeholder consultations, mystery shopping, a consumer survey and a behavioural experiment to understand how e-commerce websites use consumers’ personal information, and consumers’ attitudes and behaviour when faced with personalisation online. The […]

Single Digital Gateway: How EU Could Meet Expectations of Citizens and Businesses? – March 2018

Published: 27 March, 2018

A briefing by Dr Charlotte Duke for the European Commission on behalf of the Internal Market and Consumer Protection Committee on the European Commission’s proposed regulation for a Single Digital Gateway.