Publications in: Consumer and firm behaviour

Partitioned Pricing Research: A Behavioural Experiment

Subsector:Public Policy
Published: August, 2013
Document type:Report

London Economics was commissioned by the Office of Fair Trading to undertake a behavioural economics study into how partitioned pricing, which is the practice of splitting the price of a good or service into multiple components, affects consumer decision making. The study builds upon earlier research by London Economics for the OFT on the impact […]

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Using Behavioural and Experimental Economics to Understand Consumer Behaviour

Subsector:Consumer and firm behaviour
Published: August, 2013
Document type:Presentation

Presentation at Copenhagen Summer University, Executive Course in Behavioural Economics and Psychology of Choice 12th – 16th August 2013 This session at the University of Copenhagen provided applied examples of behavioural experiments that have been used to inform policy development. It covers pricing practices, consumer switching and consumer understanding of contracts. The session also explored […]

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The Impact of Competition Interventions on Compliance and Deterrence – A Controlled Economic Experiment

Subsector:Consumer and firm behaviour
Published: April, 2012
Document type:Presentation

A study by London Economics for the UK Office of Fair Trading Presentation at the University of Amsterdam, Centre for Law and Economics, Behavioural Competition and Regulation, April 19, 2012.

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Consumer Information on Broadband Speed and Net Neutrality Experiment

Subsector:Regulatory economics
Published: November, 2011
Document type:Report

Ofcom has published the report by London Economics “Consumer information on Broadband Net Neutrality”. This study uses an economic experiment and behavioural economics to test the impact on consumers’ internet package choice of how information about packages is presented. Participants in the experiment were faced with different information frames, including the use of colour coding […]

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Review of Company Surveys of Consumer Willingness to Pay to Reduce the Impacts of Transmission Infrastructure on Visual Amenity

Subsector:Regulatory economics
Published: October, 2011
Document type:Report

In the context of potential measures to reduce the visual amenity impacts of existing transmission infrastructure, this London Economics study for Ofgem provides a critical review of willingness to pay evidence provided to Ofgem by the transmission operators. The first step of the review involved determining a current best practice model for WTP studies assessing […]

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Consumer Behavioural Biases in Competition

Subsector:Consumer and firm behaviour
Published: May, 2011
Document type:Presentation

Office of Fair Trading, May 4, 2011.

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Competition-promoting Consumer Behaviour

Subsector:Public Policy
Published: March, 2011
Document type:Report

The Danish Competition and Consumer Authority (DCCA) has published two reports analysing the interactions between consumer behaviour and competition in retail markets; one of which was written by London Economics. The study undertaken by London Economics analyses consumer behaviour during the purchasing processes and is based on a survey of 6,000 Danish consumers. The study […]

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Consumer Contracts

Subsector:Public Policy
Published: February, 2011
Document type:Report

The OFT has published the market study on problems consumers have with contracts. To inform the market study London Economics in association with YouGov completed a behavioural survey of consumers combined with an economic experiment to investigate the features of contracts that cause most problems for consumers.

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Behavioural Economics and the Impact of Price Frames on Consumer Decision Making

Subsector:Public Policy
Published: November, 2010
Document type:Presentation

European Commission conference on Behavioural Economics, November 22, 2010.

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