Study on consumers’ decision-making in insurance services: A behavioural economics perspective – November 2017

behavioural-and-experimental-economics||114behavioural||0applying-behavioural-economics-business-industry||114consumer-and-firm-behaviour||114consumer-behaviour||28consumer-behaviour-and-protection||56consumer-protection||28applying-behavioural-economics-international-institutions||114behavioural-economics-ngos-consumer-advocacy||114
Sector: Behavioural and experimental economics | Behavioural Economics | Business and industry | Consumer and firm behaviour | Consumer behaviour | Consumer behaviour and protection | Consumer protection | International institutions | NGOs and consumer advocacy
Client: EC DG Justice and Consumers
Published: 7 November, 2017
Document type:  
Tagged: 2017 consumer behaviour consumer protection EU EC/EEA

This study focused on consumers’ decision-making in the non-life insurance market when purchasing domestically and cross-border. It tested ways to help consumers make better decisions using a behavioural experiment, collected complementary data on the supply side of the market, and examined potential savings consumers could make.