|Sector:||Behavioural and experimental economics | Consumer and firm behaviour | Consumer behaviour and protection|
|Client:||Financial Conduct Authority|
|Published:||13 March, 2014|
|Tagged:||experiments quantitative analysis EC/EEA UK|
Behavioural experiment by London Economics which formed part of the FCA’s Add-on Insurance Market Study. The experiment with 1,500 UK residents tested for common patterns of consumer behaviour that arise due to add-on insurance mechanisms and assessed how insurance add-ons may lead to poor outcomes for consumers in these markets.