Consumer switching experimental economics research

Sector: Behavioural and experimental economics | Behavioural Economics | Competition | Competition Economics | Competition, Regulation and Business | Consumer and firm behaviour | Consumer behaviour | Consumer behaviour and protection | Public Policy | Regulatory economics | Telecom and media
Client: Ofcom
Published: September, 2010
Document type: Report 
Tagged: England experiments qualitative analysis quantitative analysis

This study completed for Ofcom reports the results of an economic experiment that investigates different features of switching processes for consumers in the market for communication services. The economic experiment tests the impact of two main forms of switching process, Gaining Provider Led Processes (GPLPs) and Losing Provider Led Processes (LPLPs) on a set of performance measures or market outcomes (specifically, consumer welfare and percentage of consumers that settle on a contract best suited to their needs.