Consumer research for Cost-Benefit Analysis of Digital Radio Switch over: A supplementary report to DCMS

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Sector: Competition, Regulation and Business | Productivity, Innovation and New Economy
Client: Department for Culture, Media and Sport
Published: July, 2012
Document type: Report 
Tagged: cost-benefit analysis UK

The Department for Culture, Media and Sport has published the report “Consumer research for Cost-Benefit Analysis of Digital Radio Switch over: A supplementary report to DCMS” by London Economics in association with YouGov. The study presents results of supplementary research undertaken in 2012 into consumers’ willingness to pay for digital radio, building on London Economics’ previous consumer research from 2011.