Wouter Landzaat is a Senior Economic Consultant at London Economics, working within its consumer and behavioural economics practice areas. He has worked on a wide range of topics for a number of different clients. Examples of topics include the circular economy, retail finance, personal data protection, regulatory economics and competition, the impact of consumer vulnerability and examination fees. Previous clients include the European Commission, various government departments and regulators such as the UK’s Financial Conduct Authority and Singapore’s Personal Data Protection Commission, and private organisations such as CACI Ltd. and the Developers Alliance.

He has a keen interest in applying insights from behavioural science to understand the behaviour of the individual. This interest covers topics often reserved for public policy, such vulnerable consumer protection, but stretches beyond that. For example, his master’s thesis considered peer effects on low-risk, low-reward cheating.

Wouter graduated from Maastricht University with a BSc in Economics and Business Economics (cum laude) and an MSc (Research) in Economic and Financial Research. His education runs the gamut of the economic science, but with an emphasis on behavioural economics. At London Economics he is involved in all aspects of project work, both client-facing and desk-based. This includes proposal writing and methodological design, data collection, processing and analysis and report writing and presentations.